Farmers Market

About the Programme

Support that extends beyond production

In the aftermath of Hurricane Melissa, small farmers do not only need help to produce—they need consistent markets to survive and rebuild. Reality Focus invites organisations to participate in a customised 90-day pilot programme that enables employees to purchase locally grown agricultural produce in a structured way.

Local produce. Reliable demand. A stronger connection between rural farms and corporate communities.
Why a 90-Day Pilot?

A simple way to test impact before committing long-term

The pilot creates space to assess employee interest, understand the social impact and determine whether the model fits your organisation.

Low Risk

Explore the programme without a long-term obligation.

Time-Bound

A clear three-month period with defined expectations.

Easy to Evaluate

Review participation, feedback and farmer impact at the end.

Flexible & Scalable

Adjust the programme to fit your workforce and location.

What the Pilot Involves

A clear, coordinated process

Reality Focus coordinates the programme so participation remains convenient for employees and manageable for the organisation.

01

Three-Month Window

A defined 90-day period for employee purchases.

02

Voluntary Participation

Employees choose whether and when they wish to order.

03

Rural Farm Sourcing

Produce is sourced from rural small-scale farmers.

04

Full Coordination

Reality Focus handles farmer and programme coordination.

05

Delivery or Pickup

The fulfilment model is based on the organisation’s context.

Shared Responsibilities

Simple for your team. Fully supported by ours.

What the Organisation Provides

  • A platform for employee participation
  • Internal communication support
  • Feedback at the end of the pilot

What Reality Focus Handles

  • Farmer aggregation and coordination
  • Quality assurance
  • Logistics coordination
  • Online ordering platform
What Success Looks Like

Value for farmers and organisations

The programme is designed to strengthen farmer income while creating an easy, meaningful employee-engagement opportunity.

For Farmers

  • Predictable demand
  • Improved income stability
  • Faster recovery after climate shocks

For Organisations

  • Positive employee engagement
  • Support for rural small-scale farmers
  • Fresh produce delivered conveniently
After the 90 Days

Continue, adjust, pause or conclude.

At the end of the pilot, the organisation may choose the path that works best. There is no obligation beyond the pilot period.

Continue
Adjust the model
Pause
Conclude
Next Step

Start a short programme-design conversation

Organisations interested in exploring a customised pilot are invited to connect with Reality Focus.

The pilot is currently offered to organisations in Kingston & St. Andrew and St. Catherine with 50 or more employees.
Start a Conversation